Danielle Lugo is an Up2Us Sports Program Manager in the Los Angeles region and was recently recognized as a 2023 Laureus Sport for Good Emerging Leader.
[LISTEN] Danielle Lugo on Athletic Brewing Co.'s podcast, Without Compromise
Up2Us Coach Kassie Honored by Laureus Sport for Good New Orleans
Up2Us Sports Celebrates 33rd Annual National Girls and Women in Sports Day
She Can Coach: A Campaign in Support of Women Coaches
Up2Us Sports is launching She Can Coach - a fundraising and awareness campaign focused on the importance of growing opportunities for women to coach and ensuring young girls in vulnerable communities have great female role models in their lives.
Research from the Women’s Sports Foundation and the Tucker Center for Research on Girls & Women in Sports proves that girls drop out of sports at a higher rate than boys and that girls’ participation is strongly correlated with female role models.
Finding his Passion: How one San Diego lawyer became a devoted youth soccer coach
Voices From The Field
The most important part of my job is to listen and learn from heroes. All over this country, men and women are sacrificing their time and energy to coach at-risk kids in sports. These coaches have no money, no equipment, and no uniforms. But they have a commitment to kids; in many cases, to kids who have been given up on. Here's a few stories I heard in just the past few weeks:
In Miami, I met a coach who goes into the public schools and asks the principals to give him the most dangerous kids roaming those hallways. “The kids who have been incarcerated, who everyone has given up on.” He then plucks those kids out of the school, one by one, and takes them fishing. That's right, he takes them fishing. For many of these teenage males, they have never spent any quality time with an older male. In poorer African-American communities, these kids see gangs and violence as the only way to prove their manhood. But fishing alongside of an older male who looks just like them but chose a different path in life is all they need to see their lives differently. "They don't even have to talk to one another," the coach told me. "Just being in each other's presence is sometimes all it takes." The coach told me that after a dozen years, he recently received his first donation of tackle boxes. He's still trying to get enough fishing rods to give one to every child in the program.
In New Orleans, I met a football coach who told me how he spent a year preparing his kids to have the confidence to play in a football tournament. "They practiced every day," the coach said, "and they committed to staying in school and staying out of trouble." But when the tournament came, even the coach couldn't change the outcome. "When the kids got to the field, they were in awe. The other teams had uniforms and pads. Our kids only had t-shirts and tennis shoes. If you could see the defeat on their faces before the game even began. They felt that they just weren’t good enough. They immediately turned around and got back on the bus.” The coach is still looking for donations of uniforms.
In New York, I sat with a retired man as we watched a group of boys playing basketball. All of the boys were from a nearby housing organization where he still sits on the board of directors. Thanks to Coach Across America, his son was now their basketball coach. I asked the dad what else these kids needed besides a coach. "Trophies," he answered, "every one of them.". He then explained: "I can point to each of the boys on this court and tell you a story you wouldn’t believe. Who's in an abusive home, whose brother was just sent to prison, who doesn’t get fed a decent meal, whose parent is an addict, who was sent away to live with an aunt. Against all these odds, these boys get together every afternoon with my son and instead of joining a gang or doing drugs, they play basketball and commit to their future. Yet, no one has ever pressed pause and given them a trophy.” “Why?” I asked. “Because we don’t have the money to buy them one.”
Volunteer…
Donate uniforms or equipment…
Like many of you, I still have my trophies on the wall from when I was kid.
Paul Caccamo Executive Director
20 Questions. Coach Holly. Title IX.
Last year, I was at a training where a dozen adults in attendance were each secretly given the name of an accomplished male athlete. They were then instructed to walk around the room and play 20 Questions with one another and see how many of these athletes they could identify from amongst their peers. At the end of ten minutes, a tally was taken to see how the group did. Every secret athlete had been identified multiple times by multiple participants in the room. Next, the same attendants were then asked to repeat the game. But this time, each participant was secretly given the name of a female athlete. The female athletes were equally accomplished as the male athletes in terms of Olympic medals or championships won. The game of 20 Questions ensued. At the end of 10 minutes, only two of the female athletes were identified by the entire group.
Now, let's hold that thought, as I tell you about Coach Holly.
This past Friday, Coach Holly spoke to a room filled with the employees of Mercedes-Benz USA. It was all part of a celebration of the commitment of Mercedes-Benz and the Laureus Sport For Good Foundation to support Coach Across America in cities across the nation. Holly told the employees of how girls at the school where she coaches were being tormented by boys. They said, "you girls shouldn't play sports. Don't you know that girls don't make good athletes". But her girls quickly snapped back: "That's not true. Look at Coach Holly. She's a great athlete."
20 Questions. Coach Holly. Title IX. 40 Years Later...
In case you don't know, Title IX was the landmark legislation passed 40 years ago this week that was supposed to level the playing field for girls to participate in school sports. Despite its provisions, this past year was the first year in decades in which the number of girls playing sports has actually decreased, not increased. It's no surprise when you consider how little recognition we give to female athletes and how few schools actually benefit from a Coach Holly. We still have a long way to go.
In the meantime, one thing we should insist upon for all coaches, male and female, is TRAINING. That’s right, training on gender in sports. Girls socialize, learn and acquire confidence in ways that are different than boys. But with most coaches being male, "STOP TALKING" is often the acceptable M.O. at soccer or basketball practice. And while that might work to control a rambunctious group of 10 year-old boys, for girls trying a new sport for the first time it might translate as "STOP PLAYING". At Up2Us, we believe every coach needs to be trained to engage girls in developmentally appropriate manners that respect their different learning styles and increase their passion for sports. This is not just because every girl should experience the joy of sports, it is because every girl should experience the benefits of sport. These benefits are self-confidence, leadership skills, discipline, conflict resolution and determination. Without them, girls may be at a disadvantage not just as athletes but as future businesspersons and world leaders.
The Up2Us Center for Sports-Based Youth Development is developing training to reach thousands of coaches in the next few years. Our Coach Across America program is hiring and placing hundreds of women as coach-mentors to girls in urban communities. It's just a few steps we are taking to make a more equal nation, 40 years later. We believe in a nation in which gender simply doesn't matter on the field, on the court, or in the stadium…and it shouldn't matter the next time you play 20 Questions either.
Paul Caccamo Executive Director
"Driving" a Nation To Better Health
This past week, Mercedes-Benz USA, in partnership with the Laureus Sport for Good Foundation, announced a $1.15 million gift to the Up2Us Coach Across America program. The announcement was made in Chicago with celebrity athletes and Laureus World Sport Academy Members, Edwin Moses and Marcus Allen, in attendance. The funding will sponsor 250 coaches in New York, Chicago, Los Angeles, Miami and New Orleans. There's something very special about this donation: it came from an automobile company. That's right, an automobile company whose business is not obviously tied to fighting childhood obesity or promoting health outcomes. But Mercedes Benz USA demonstrates that maybe it's business is, in fact, tied to the wellbeing of the next generation of Americans. Maybe all our business is tied to this one single outcome.
You don't need an Italian mother like mine to remind you that "if you have your health, you have everything". Yet, we continue to ignore the worsening situation in which an estimated 25 million children will watch their health erode because of poor diets and a lack of opportunities to engage in regular physical activity. Without their health, this generation will face countless other challenges, that include low worker productivity, low quality of life, low civic engagement and even increased depression. Is this really the future of America?
The 250 Coach Across America coaches will be equipped with the tools to use sports to teach nutrition and wellness and to inspire physical activity for more than 40,000 at-risk youth. This is just the start for this program, which challenges every person to use their love of sports to spend a year in service to kids who need them.
If our nation has its health, it has everything.
At a time in which we face numerous challenges, let's keep this in the forefront of our minds.
Paul Caccamo Executive Director