She Changes the Game®
She Changes the Game® is an initiative of Up2Us Sports focused on increasing opportunities for women to coach, building the capacity of girls’ sports programs, and leveling the playing field for girls.
Up2Us Sports has registered She Changes the Game® with the United States Patent and Trademark Office (USPTO), trademark registration number 6821524.
Our Approach
Up2Us Sports is committed to getting more women coaching youth sports because when a girl has a woman as a coach, she is more likely to stay involved in her sports program.
She Changes the Game® has three main pillars of impact: Awareness, Development, and Opportunity.
Our Awareness pillar is rooted in advocacy and information-sharing. We support our partners with best practices of recruiting women coaches and work to highlight the impact that women coaches make in sports.
To us, Development is the key to a future of diversity, equity, inclusion and access. Through trainings like the Keep Girls in Sport Digital Curriculum and our new She Changes the Game® Coach Development Program, we’re doing our part to make sure women feel empowered stepping into the male-dominated field of coaching.
Above all, we want to give more women the Opportunity to coach. We leverage our Up2Us Sports AmeriCorps Coach and VISTA programs to partner with organizations who want to close the gender gap in coaching.
She Changes the Game® Coach Development Program
The She Changes the Game® Coach Development Program was launched in 2023 for girls entering their junior or senior year of high school. The program is intended to strengthen girls’ technical coaching skills and leadership through engaging trainings throughout the school year. From training in sports-based youth development coaching techniques to the gender equity in sports movement, this program aims to empower girls to step confidently into the male-dominated field of coaching.
The She Changes the Game® Coach Development Program is currently running in Philadelphia, PA thanks to generous support from the Philadelphia Foundation and in Los Angeles, CA thanks to generous support from the LA84 Foundation.
To learn more about the Coach Development Program, please contact our Training Manager, Alannah Scardino, at ascardino@up2ussports.org.
upcoming events & dates
Our She Changes the Game® Coach Development Program begins in Late August. Check back here later for training dates!
DEMAND IX
Up2Us Sports is proud to align our She Changes the Game® initiative with Demand IX, a campaign to celebrate the 50th Anniversary of Title IX and to support ongoing efforts for strong Title IX protections and enforcement.
The purpose of the campaign is to coordinate efforts to galvanize the impact of individual Title IX Anniversary projects into a one aspirational campaign that amplifies Title IX efforts and provides opportunities for public participation.
SHE CHANGES THE GAME® ADVISORY council
Adrienne Ankola-Rochetti | Vice President of Social Impact at CSM Sport and Entertainment
Traci Otey Blunt | Founder and Principal at Blunt Group Strategies, LLC
Renee Brown | Senior Advisor at ReadySet
Delmy Del Cid | Program Director at Play Study Win at The Hamilton Grange Middle School
Natalie Geisler | Corporate Communications Director at Endeavor
Odessa Jenkins | Co-Founder and CEO at Women’s National Football Conference (WNFC)
Angela LaChica | Founder and CEO at LaChica Sports & Entertainment Group
Deborah Slaner Larkin | Former CEO at Women’s Sports Foundation
Sydney Park | Miss New York 2021, Associate at BakerHostetler
keep girls in sport digital curriculum
In October 2019, through a collaboration with adidas, Up2Us Sports created a free digital curriculum, Keep Girls in Sport, to help coaches overcome stereotypes and knock down barriers that stand in the way of girls’ participation in sports.
SHE CHANGES THE GAME® videoS
SHE CHANGES THE GAME® VIRTUAL event PLAYLIST
